An Artist in the Boardroom: Where Storytelling and Brand Building Go Hand in Hand

Lance Weiler interviews Sparrow Hall for DIY Days: On dancing to 80s music, creative career paths, and developing stories for today’s biggest brands.
MORE TO THE STORY with Sparrow Hall – Why Transmedia?

A multi-faceted creative career that’s actually sustainable? Transmedia storyteller and brand director Sparrow Hall shows us how transmedia allows artists to tell stories over multiple mediums while monetizing their creativity.
MORE TO THE STORY with Sparrow Hall – What Is Transmedia?

Transmedia storyteller and brand director Sparrow Hall defines transmedia storytelling, illustrating how a narrative can travel across multiple mediums, including books, ebooks, film, music and social networking sites.
Whatever You Think, Think the Opposite

Whatever You Think, Think the Opposite by Paul Arden. One of my favorite books. I picked it up at a shop in Manchester during my last visit. It’ll turn your brain inside out. Which is just what the doctor ordered.
Inspiration! Lighting Up the Forest with Purity Ring

Purity Ring is a synthesized twosome out of Canada making lush, slightly bizarre music that makes you want to throw a dance party in the woods.
Inspiration! The Harp is the New Axe – Active Child Live on KEXP

Recording artist Active Child brings his own brand of sexiness to an instrument synonymous with Celtic music and hipster chicks in floor-length skirts.
Ridley Scott’s Daughter Brings the Darkness

For all of you that are geeking out over the upcoming Prometheus, you should see what Ridley’s daughter is up to – CRACKS – A film by Jordan Scott.
Will Digital Revolution Be Remembered as Artistic Renaissance or Cultural Death Knell?

As an artist working in the digital age, you’re supposed to be super psyched that everything has gone do-it-yourself. But how do we really feel about the Digital Revolution that’s currently underway?
Intellectuals Wiling Out: Bennington Winter Warm Up 2012

Sparrow Hall co-hosts the Bennington Winter Warm Up in Union Square, NYC – A first look at the event poster, and pics from last year’s event.
Inspiration! M83 Perform Balls-Out Version of “Midnight City” on Carson Daly

M83 bring the lights and magic with a transcendent performance on the Carson Daly show.
Andy Warhol Interviews Steven Spielberg in Bed – The Dawn of Original Content

From 1979 – 1987, Andy Warhol hosted a cable access television show in which he interviewed a slew of random celebrities that he found fabulous for one reason or another. Few have seen the show, which, had it aired today, would have blown up the blogosphere like you don’t even know.
The New Revolutionaries Are Networked

The beautifully simple cover of Wired Magazine’s December 2011 issue, featuring “How Social Media Fuels Social Unrest” by Bill Wasik.
Wimbledon on a Therapist’s Couch: The Inner World of Professional Tennis

For a writer like myself (who could care less about tennis), Extreme Western Grip is a fascinating look at the emotional engines of men, and what drives their character on and off the “stage.” For a tennis buff, it’s a commentary treasure trove of one of the world’s most beloved sports.
Mexican Air Force Releases First Official UFO Footage

Mexico releases the first official footage of UFOs ever backed by a national government – This was picked up by Fox News (yes, of course) and CNN (wait, what?). The first 2/3 of the video includes the Fox News interview. The last 1/3 includes the official Mexican Air Force footage, and the segment on CNN.
Why Do You Put Down a Book?

I feel like I don’t read enough. Especially as a writer. I like to blame it on the fact that I’m cross-lateral, a bizarre wiring of the brain that makes it difficult to follow lines of text. But I think that diagnosis is a little too easy – so I grabbed a handful of books and came up with a reason why I gave up on them.
A New Kind of Book Hits the Shelves at Bennington College

This fall I visited the Bennington College Bookstore to hand-deliver the first order of my new book. As an underclassman, I bought all of my books and art supplies at the campus bookstore. I remember how intimidating the “Bennington College Authors” section was, the names standing like sentinels: Bret Easton Ellis, Jonathan Lethem, Donna Tartt.
Iranian Indie Rock Artist Reflects a Different Side of The Middle East

Iranian singer-songwriter Alaa Wardi epitomizes the entrepreneurial spirit when it comes to art-making in politically adverse conditions. There’s something punk rock about the beauty of his songs.
Collaboration Without the Peyote – Music Legends and Whippersnappers Collide

High five to Hyundai and whoever convinced them to put this together. The project is called RE:GENERATION and it has a handful of today’s electronic music pioneers collaborating with an unlikely assortment of living legends.
Sparrow Hall on Re-thinking Our Experience With Books

VIDEO: Sparrow Hall delivering the keynote address at the New York State Art Teachers Association 2011 Annual Conference. Discussing his new book “Two Blue Wolves & Nightwork,” and why he has chosen an unorthodox, “experiential” approach to publishing.
Public Disclosure of UFO Presence By Top Military Officials

I have never been interested in the topic of UFOs or aliens prior to this. Like many, I dismissed the idea for lack of physical evidence, and a cloud of mysticism and supreme nerd-dom surrounding the topic. However, after going through the various interviews of former and current members of the US Military, British Ministry of Defense, and other government agencies, my interest was… well… piqued, to say the least.
LED ZEPPELIN Premium Vintage Concert Tee

It’s rare that you have a shirt on. Call it your inner Robert Plant. Call it a disregard for social norms. Call it your sexy bod. But when you do have a shirt on, it’s most definitely your vintage Led Zeppelin tee.
What Pearl Jam Can Teach Us About Following Our Instincts

Pearl Jam Twenty isn’t really about Pearl Jam. Or even a band for that matter. It’s about communicating with yourself and trusting your gut; about looking and listening and being sensitive to what’s actually going on around you.



February 21, 2012: MORE TO THE STORY with Sparrow Hall – Why Transmedia?
February 19, 2012: Twitter Weekly Updates for 2012-02-19


